Chris Sigfrids is the Assistant Marketing Director for WaterBrook & Multnomah, Christian imprints of Crown and Penguin Random House (a division of Bertelsmann).
Chris has over 13 years' experience in publishing in marketing, publicity, and online product development roles. He is responsible for titled marketing and is currently managing marketing campaigns for authors such as Tim Tebow, Scot McKnight, Leonce Crump, Steven Furtick, John Piper, Mark Batterson, Paul Teutul Jr., Andy Stanley and Mike Foster. Previous authors Chris has had the privilege of serving include Randy Alcorn, Liz Curtis Higgs, David Platt, Eric Blehm, and George W. Bush.
Chris also oversees all digital marketing for WaterBrook & Multnomah including social media, email marketing, and web marketing. Chris is a marketing innovator and has been responsible for creating several large-scale web programs including BloggingForBooks.com, which now boasts more than 24,000 members with over 7 million data points. Chris has a robust skill set which includes leadership, marketing, publicity, web development, strategic planning, copywriting, and videography. These skills, when combined, help to develop impressive and innovative marketing campaigns, many of which have lead to rich and valuable consumer databases and impressive sales.
While Chris' main area of expertise is in marketing and technology, he has a diverse background in the book publishing space and has had roles in publicity, corporate communications, and other various areas of leadership. He considers himself an business developer, innovator, bridge-builder, and entrepreneur.
When Chris is not thinking about marketing books, he's tinkering on or flipping vintage Land Cruisers or helping with the marketing for a small business in Colorado Springs, Red Line Land Cruisers. Chris is currently driving a 1985 Toyota Land Cruiser (FJ60).
Please review Chris' resume and portfolio. You'll also see feeds from his Twitter, Facebook, LinkedIn and other social media accounts all feeding in at the bottom of this page.